EXO to Open Up ‘BWCW’ Collaboration Store
Commemorating the release of its newest song, Growl, EXO will be opening a collaboration shop.
On August 10, the shop, ‘Boy Who Cried Wolf’ or ‘BWCW,’ will be set up at OUTLAB in Garousugil located in Shinsa-dong.
The collaboration shop will include Korean street brands, such as Peace, Love and Understand, Liful Minimal Garment, Nude Bones, Buried, and more, featuring EXO’s diverse fashion and lifestyle items.
Just like EXO’s concept for Growl, the store will be transformed to appear like a school with EXO-related images hidden here and there throughout the building.
Photo Credit: SM Entertainment