Lee Min Ho Becomes Model of Samsonite Red Following Kim Soo Hyun
Lee Min Ho has been selected as the main global model of the trendy casual bag brand, Samsonite Red.
Creating consecutive hits with its signature items each year since it was launched in 2010, Samsonite Red will be working with Lee Min Ho, who is one of the hottest male stars in Korea and around Asia, launching various marketing activities, including television commercials and photoshoots, starting January of next year.
Kim Hee Jung, the marketing director of Samsonite Red, stated, “We’ve judged that Lee Min Ho’s trendy and urban image well suits that of Samsonite Red and selected him as the model. We’re expecting that teaming up with Lee Min Ho will bring a fresh air of revitalization to Samsonite Red.”
Photo credit: Samsonite Red
- Lee Min Ho (A) 20141222