EXO to Release Full Video of Debut Showcase
Want to see more EXO dancing and singing? The full video of EXO-K and EXO-M’s debut showcase will be revealed on April 5.
The video will be uploaded on EXO’s official webpage, Youtube channel, Facebook page and the portal site Naver in Korea, as well as Weibo, Sina, Sohu and Yoku in China. The video will show scenes from EXO’s passionate debut showcase in Korea, which was held on March 31 in Seoul.
EXO is known for its teaser marketing, for which it released various teaser videos, images and music videos on the web over the course of approximately 100 days.
The teasers have recorded more than 30 million views altogether, proving that the method successfully drew attention to the group even before its official debut. The showcase video will be the last of EXO’s ‘pre-promotions’, and will allow fans get a glimpse of EXO-K and EXO-M’s brand of powerful music and performances.
EXO-K and EXO-M also held a successful showcase in China on April 1, and gathered the interest of major local media outlets including the three biggest portal sites in China—Sina, Sohu and Wangyi—which introduced EXO-K and EXO-M through articles, photos and videos on the main page of their entertainment and music sections.
The group’s debut mini album MAMA will be released on April 9. EXO-K will start televised promotions in Korea with the April 8 broadcast of SBS’ Inkigayo, while EXO-M will debut in China through the Music Chart Awards Ceremony to be held on the same day.
Photo credit: SM Entertainment