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Crayon Pop is Criticized for Setting Up an Account for Fan Gifts

Rating Rating more Two Stars

2013.08.27 16:44 Mwave Kim, JiYeon | An So Hyoun Translation Credit : Erika Kim

Crayon Pop announced then retracted after much public backlash an alternative it had thought up on the question of presents.

Chrome Entertainment stated on August 26, "We′re sorry that a post we put up on the question of presents and donations caused concern among many fans. We′ll think up a better way after putting in more thought on the matter and announce it then."

Crayon Pop is Criticized for Setting Up an Account for Fan Gifts

On the morning of the same day, the agency had put up a post announcing that it had set up an account for presents, saying, "Fans have been showing so much support for Crayon Pop, and the members have been receiving so many presents also. We want to thank you very much. We, however, hope for your understanding because the number of fans has grown with Crayon Pop′s popularity, and it′s getting difficult to manage presents."

"We will not be accepting any more presents given in person or through the post. Soon we′ll set up an account for presents, and those who wish to send gifts to the members can instead transfer money to the account. We will donate the money in the fans′ name when it reaches a certain amount to those in need and other volunteer work organizations," it said.

Fans, however, criticized the move, saying that though the intentions are good, it didn′t look very good to be receiving cash from fans.

Chrome Entertainment in the end was led to retract its first announcement and apologize.

It said on August 27, "We will turn down any presents deemed expensive by the company and members. Rather than let go of the idea of donating, we′re thinking of going on volunteer work with fans."

"We said we wouldn′t be receiving presents because the members were appalled at the expensive designer brand presents that had been coming in. Of course they were thankful, but they also felt sorry. Expensive presents can be a burden to those receiving and giving the gift, and can even alienate student fans who aren′t very flexible in their spendings," it said.

It then added, "We can′t set a specific limit, since the idea of whether an item is expensive differs with every person. We needed a solution because we couldn′t set that limit or ignore the love contained in the presents fans have been sending. We initially thought up donations as a solution, but we realize the method and choice of words were far from right. We′re sorry."

"The company is still trying to systemize, and each part has been suffering from lack of ways to communicate," it finished. "The issue with the notice on presents arose from those problems, so we hope to see your understanding. Chrome will become a company that listens to its fans. We plan to continue with hand-shaking events and guerilla performances."

Photo credit: enews DB

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