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After School′s Popularity in Japan Soaring With ′PLAYGIRLZ′

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2012.03.15 17:47 Mwave Park, HyunMin Translation Credit : Ju Ahn Lee

After School recently released its first full-length album, PLAYGIRLZ, in Japan.

PLAYGIRLZ, which was released on March 14, included the Japanese version of the four hit songs in Korea, Diva, Because of You, Bang, Shampoo, and also included Shanghai Romance from its global unit, Orange Caramel, as a bonus track.

After School′s Popularity in Japan Soaring With ′PLAYGIRLZ′

Furthermore, Just in Time, which was introduced previously as the commercial song of a global handbag brand Samantha Thavasa, and Rambling Girls, which appeared as the commercial song for Shibuya 109 amplified the anticipation of After School’s album.

The album also included Broken Heart and Gimme Love, and contained a total of eight new songs made specifically for the Japanese market.

In total, the album contained 13 tracks (including the bonus track) and was an all-inclusive album showcasing After School’s many charms.

In addition, PLAYGIRLZ came in sixth on the Oricon Chart on the day of its release, receiving the highest placement of any of After School’s songs.

Likewise, a poster of After School covers the full outer wall of a Shibuya 109 building and the group became the first idol group to model for a global handbag brand, steadily increasing its popularity and spurring an increase in their Japan activities.

After School plans to hold its first exclusive Japan tour ‘PLAYGIRLZ’, aptly named after its album, and will head to Tokyo, Nagoya, and Osaka starting on April 27.

Photo credit: Pledis

Reach reporter Park HyunMin on Twitter @happygato!

After School 20120315 Japan 20120315
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